infographics

construction client telecoms process diagram
logistics client flow diagram
ENERGY COMPANY BEHIND-THE-DATA DIAGRAM

Infographics, information design, dataviz (data visualisation) – three different phrases basically meaning the same thing. If you have a complex concept you need to show visually, this approach can be really helpful.

WOULDN'T A VIDEO BE BETTER?

Not necessarily. It really depends on what you're trying to show, and how you want to deliver it. Static infographics work really well on the web, in print and on social media. Plus, not everybody wants to watch a video, especially if they're short on time or don't have a set of airpods handy. An infographic can be downloaded or pinned, and then read and digested in the reader's own time. With a video, you're stuck at the pace set by the editor.

Talk to me about how infographics can work for your business.